shu uemura hard formula hard 10 eyebrow pencil brings professional makeup artistry directly to your routine. building on the success of the classic hard 9, this new generation formula is upgraded to deliver 36-hour no-transfer wear.
the hard wax complex is melt-resistant up to 50°c, ensuring your brows remain smudge-proof, waterproof, and sebum-resistant throughout the day.
the oil-activated formula now features a blend of rice bran wax and jojoba seed oil. this mix provides a smoother glide and a highly controllable color payoff that interacts naturally with the oils on your skin. designed to mimic the flow of real brow hair, it allows for versatile expression with precision up to 0.1mm.
for the first time, you can maintain the iconic naginata-shaped tip—inspired by the traditional samurai polearm—without visiting a counter. our exclusive at-home naginata shaper is a beginner-friendly tool that lets you safely master the artist gesture, keeping your pencil razor-sharp for clean, hair-by-hair definition.
available in 13 asian-fitting shades, including two new universal tones, hard formula hard 10 honors Mr. Shu Uemura's legacy of precision. it gives you the tools to achieve the perfect 10 brow with quiet confidence and lasting results.
code: shunew
